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WENDY BENSON
| Address | 48 Danbury Road Amersham Bucks HP8 5SM |
| Telephone | 01494 665093 |
| bensonw@amc.co.uk | |
| Profile | −A highly competent qualitative and quantitative market researcher with wide experience in advertising, market research companies, government research, and production and retail organizations in the UK and overseas. − Highly numerate, with excellent communication skills. − Analytical, innovative, self-motivating, confident. − Able to lead or to work as part of a team. − Welcomes new challenges, especially if they involve implementing and developing schemes. − Experienced trainer and facilitator. − Fluent in French and German. − Computer literate. |
| Employment 2002-present 1995-2002 1991-1995 | Department of Employment Senior Market Research Officer. Responsible for planning and implementing research on future government manpower requirements; formulated marketing strategies; conducted customer care study; set up database for labour-force survey. Organized statistical training courses for government staff at all levels. Responsible for a team of six market researchers. Universal Advertising PLC Assistant Director, Research and Planning Department. Responsible for trade and consumer research; market information systems; market forecasting; trade and consumer analysis of existing and new business for marketing and sales departments. Managed two members of staff. MMBC Associates Market Researcher. Involved in research on products and data relating to the retail food and beverage market. |
| Qualifications | MBA, Open University (part-time)1995 Diploma of Institute of Statisticians 1991 BSc. (Mathematics and Statistics), University College, London 1990 |
| Publications | See list attached. |
Assignments
I. Suggest the Ukrainian equivalents of the phrases below:
marital status; qualification; work experience; referee; profile; employment history; to account for; the information is irrelevant to the position you are applying for; qualitative and quantitative market researcher; numerate; to welcome new challenges; government manpower requirements; to conduct customer care study; set up database; market forecasting; consumer research; retail food and beverage market.
II. Suggest the English equivalents of the phrases below:
прогноз ринку; вивчення споживчого попиту; проводити вивчення проблеми обслуговування споживачів; той, хто розуміється в точних науках; подавати звіт; послужний список; короткі відомості; автор рекомендації; сімейний стан.
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